EVENTS & CONFERENCES
Beverage Alcohol Retailers Conference (BARC) is an educational event designed for independent and chain off-premise retailers. This two-plus day event is the only event specifically dedicated to helping beverage retailers improve their businesses! At BARC, retailers learn from top industry experts and fellow retailers on how to overcome their challenges, create best practices, and compete with forces that threaten independent off-premise retailers.
The Cheers Beverage Summit connects on-premise executives and provides a forum for high-level education, networking, and new product and resource discovery. The conference helps beverage executives keep up with what’s going on in the fast-paced, full-service restaurant industry, from the latest flavor trends and popular cocktails to new spirits and expressions to unique wine varietals and all things craft beer.
“We are always evaluating shows and conferences to determine where we can deliver the best return on our time and investments. Some of the factors we consider are engagement opportunities, all-in-cost, number of days and attendee profiles. BARC has consistently over-indexed on all fronts for Blueoco as we have added numerous new retail partners and captured new growth opportunities for returning customers. We appreciate the partnership and flexibility of the entire BARC team to meet our needs! We look forward to continuing to participate in their annual show and digital marketing campaigns throughout the year.” – Gabe Miller, EVP Sales, Blueoco